Consumer Hub
The Digital Markets, Competition and Consumers Act 2024 (DMCCA) fundamentally changes the landscape of consumer law with relevance to all businesses offering products and services to UK consumers.
This is our information hub on the DMCCA and related developments in consumer protection, advertising and marketing.
This page will be continually updated to reflect recent developments.
For support on advice, policies, procedures, training and regulatory defence in this area, sign up for developments or get in touch.
Latest developments
The Advertising Standards Authority (ASA) has ruled that Transport for…
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The Competition and Markets Authority (CMA) issued its first penalty…
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The Advertising Standards Authority (ASA) have upheld a complaint against…
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The Advertising Standards Authority (ASA) have ruled that The c…
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The Competition and Markets Authority (CMA) has indicated what businesses…
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The Competition Markets Authority (CMA) have updated its guidance for…
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The Advertising Standards Authority (ASA) have upheld a complaint against…
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The Advertising Standards Authority (ASA) have upheld a complaint against easyJet…
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The Advertising Standards Authority (ASA) has ruled that Whitworths Ltd…
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The Advertising Standards Authority (ASA) has upheld that an accident…
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The Advertising Standards Authority (ASA) has ruled that network provider,…
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From 5 January 2026, all advertisements for less healthy food…
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The Advertising Standards Authority (ASA) has upheld that a website…
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Supermarket Asda has issued an apology after failing to include legally required information on the…
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The Advertising Standards Authority (ASA) has upheld that an advertisement published by Healthbio Ltd…
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Following the conclusion of the consultation on the implementation of the…
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The Advertising Standards Authority (ASA) has ruled that retailer, Lacoste E-commerce t/a…
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The Advertising Standards Authority (ASA) has ruled that clothing retailer, Nike…
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The Advertising Standards Authority (ASA) has published a snapshot report on how…
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The Advertising Standards Authority (ASA) has ruled that hotel company…
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The Advertising Standards Authority (ASA) upheld a complaint made against…
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The Digital Markets, Competition and Consumers Act (DMCCA) has introduced…
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The Advertising Standards Authority (ASA) and The Committee of Advertising…
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The Competition and Markets Authority (CMA) has published guidance for…
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The Competition and Markets Authority (CMA) has announced that it…
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The Advertising Standards Authority (‘ASA’) upheld three complaints made against…
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The Advertising Standards Authority (ASA) upheld a complaint made against…
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The Advertising Standards Authority (ASA) upheld a complaint against travel…
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The Advertising Standards Authority (ASA) did not uphold the complaint…
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The Advertising Standards Authority (‘ASA’) has published its 2025 mid-year…
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Guidance for Traders on Pricing Practices was originally produced in…
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The UK Government has opened a ‘call for evidence’ by…
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The Advertising Standards Authority (‘ASA’) upheld a complaint against Sweet…
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The Advertising Standards Authority (‘ASA’) upheld a complaint against WHG…
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The Minister (Kate Dearden) joined representatives from the Approved Code…
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These Regulations extend the deadlines for the use of non-organic…
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A YouTube advert for Betway received a complaint challenging whether…
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Back in November 2022, the Competition and Markets (CMA) opened…
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The Committee of Advertising Practice (CAP) (which publishes advertising guidance…
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The Office for Product Safety and Standards has asked a…
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On 9 October 2025, the Advertising Standards Authority (ASA) published…
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A furniture company used a countdown timer on its website…
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Key developments this year include: 259,00 fake toys worth over…
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A supermarket chain has been convicted and fined £36,000 and…
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Despite the UK Government announcing in July 2025 that they…
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On 5 September 2024, the CMA opened an investigation into…
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The Committee of Advertising Practice (CAP), the sister organisation of…
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Two prominent influencers were engaged by AU Vodka to promote…
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The ASA upheld a complaint against Currys for promoting an…
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