Andy Brian comments in The Guardian on Mothercare administration
Monday 4th November 2019
Andy Brian, partner at Gordons and a retail expert, has been quoted in the national press including The Guardian responding to the news that Mothercare is set to go into administration.
Andy said: “The reality is that Mothercare operates in an increasingly competitive sector in the UK, where price-driven customers can easily compare the price of big ticket items online and buy smaller items such as children’s clothing in their local supermarket. It tried, and failed, to make its stores more appealing to young mums in particular, and is yet another stark example of a retail brand to which many feel a nostalgic affinity without actually feeling the need to regularly shop there.
“Mothercare has already gone through a CVA process to shed under-performing stores, and sold assets such as the Early Learning Centre brand to raise cash, but it seems it cannot survive in its current form. Mothercare remains a successful business internationally – in Europe and Asia in particular – and it remains to be seen whether the brand will live on in the UK, perhaps as a concession within a larger format retailer or as an online only business.”