Gordons advises on sale of Bambino Direct

Monday 24th March 2014

Experts from Gordons have advised on the sale of a leading multi-channel nursery business.

A team led by James Fawcett, the firm’s head of corporate, advised Buy It Direct, headquartered in Huddersfield, on the sale of Bambino Direct to Barnsley-based Direct2Mum.

Established in 1999, Buy It Direct is a leading online retailer supplying the UK and Europe with the best possible deals from leading brands in sectors including televisions, kitchen appliances and CCTV equipment. Bambino Direct supplies a large selection of nursery products from big brand names via sales made online or at its showroom.

Direct2Mum is an internet retailer of goods for babies and toddlers such as prams, cots, highchairs, toys and bedding.

Nick Glynne, managing director, Buy It Direct said: “The Gordons team provided us with excellent service, and ensured that the transaction was carried out as smoothly as possible. I am delighted that Bambino Direct has found the right home and that Direct2Mum can give it the focus it deserves.”

James Fawcett said: “We were really pleased to advise Buy It Direct on this important transaction. Buy It Direct is a fantastic e-retail business and we look forward to working with them again.”

Gordons has a vast amount of retail knowledge and works with clients such as: Morrisons, Britain’s fourth-largest supermarket group; Bosideng International, one of China’s leading menswear and outdoor clothing specialists; fast growing variety retailer B&M Stores; and leading footwear providers Pavers Shoes.